A cultural and business ties between Italy and China
New Year’s Cultural Festival Hangzhou
Oriented Italia played a key role in strengthening the cultural and business ties between Italy and China by facilitating Italian participation in the 2024 New Year’s Cultural Festival Organization in Hangzhou. As the only Italian partner bringing Italian companies to the event, Oriented Italia contributed to the success of the Verona-Hangzhou twinning initiative. This collaboration aimed to enhance cultural exchange and international business opportunities, creating a platform for Italian excellence in a prestigious Chinese setting.